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New sales and operations director to drive growth for SM Group

Leading North West electrical, fire and security and renewable energy company, SM Group, has strengthened its leadership team with the appointment of Kerri McKenna as Associate Director in its SM Installations (NW) division.

In her role, Kerri will be responsible for overseeing and managing the company’s sales and operations working closely with clients to understand their specific needs and propose tailored solutions that meet the highest industry standards.

Kerri will also play a crucial role in driving business growth, identifying new markets, and fostering strong relationships with clients and industry partners.

Mark Ellis, SM Group Managing Director, said:

“Kerri has a wealth of experience and her passion and knowledge will have a positive impact on our growing team and meeting the demands of our expanding customer base. As well as a significant track record in commercial property, Kerri brings a fresh perspective having expertise in both driving business growth and working with large commercial clients.

“Her focus on first class delivery will ensure that we remain at the forefront of the industry and as such Kerri’s is a key appointment for us as we continue to evolve our business and build upon a period of sustained growth.”

Kerri said:

“The SM Group is a dynamic company with great growth potential and is already well-positioned for long-term success in a very competitive industry. I am looking forward to applying my experience and knowhow to deliver the company’s vision. It’s an exciting opportunity for me to help grow the SM Installations electrical & energy division by providing the best possible outcomes for existing and future clients.”

The announcement comes as SM Group continues a period of impressive expansion which has seen its revenues triple in the last year following major contract wins resulting in a raft of new hires, including several new engineering appointments and a new office manager.

SM Group is made up of SM Installations (NW) Ltd, established in 2018 and which provides electrical, fire, and security installations for commercial, domestic, and industrial clients. And SM Smart Energy Ltd which was established in September 2022 and provides renewable energy solutions to its customers.

For further information, please contact:
Kerri McKenna